Lore
![](https://carambula.com/wp-content/uploads/2012/09/lore_home_v2_grab-480x398.png)
I helped rebrand and redesign Lore. We grew Coursekit from a single-sided product to a platform and social network in 6 months under a name and identity that could grow. As Creative Director I lead a 2-3 person team of designers to bring a vision to life from broad concepts and business objectives to stories and archetypes architecture to visual designs and quality assurance.